I’m a wine and spirit consultant, based in Budapest, Hungary. I have been working for more than 20 years in the wine industry, it started by being the chairman of our universities wine society. From here I developed the love and passion to communicate, to educate, and to support the sales of wines & spirits. While I see myself as a passionate “storyteller” in the wine & spirit world, trust, authority and expertise are key to success. Love to walk the extra mile, not just to have a great customer experience but also satisfied clients as well. Needless to say, a happy, satisfied customer makes me feel joyful and successful as well.

In the wine and spirit business, my fields of expertise include communication, education, sensory evaluation, and sales support. I believe my all-around knowledge, expertise and passion help me to deliver the results requested.

My work includes developing new geographic indications on the international level to educate professionals and consumers alike, writing and speaking about the subject with passion and authority as well as supporting sales growth.

I’m also an enthusiastic photographer and coffee geek.

Born and raised in Germany, I spent my later childhood in Hungary where I graduated from university college with a bachelor’s degree in economics,  tourism-hospitality. I later became a certified winemaker.

During my college years, I fell in love with the wine world, which made me pursue a career in wine. Working as a merchant, buying and selling wines and spirits from the UK to Austria; and always hungry for more knowledge – while sharing my passion -, I began on the education journey through this world from classrooms to the vineyards, and wineries, and beyond.

Qualifications

  • Certified Winemaker
  • Weinakademiker
  • WSET Diploma in Wine and Spirit
  • WSET Sake Expert
  • WSET Certified Educator
  • Certified Sommelier by the Court of Master Sommeliers
  • Specialty Coffee Association (SCA), Coffee Skills Program Diploma
  • Licensed Tourguide

Professional experience in the fields of communication, education, sensory evaluation, sales consultancy 

  • Co-author of several books on wine and spirit, and regular contributor to Hungarian and German-speaking wine magazines
  • Lecturer of the Austrian Wine Academy (Weinakademie Österreich)
  • Internal Assessor for Borkollégium, Hungary
  • International wine and spirit judge
  • Member of the National Wine Expert Committee in Hungary